How To Create A Best-in-Class Ecommerce Returns Strategy in 2025

How To Create A Best-in-Class Ecommerce Returns Strategy in 2025

Returns are often seen as the black hole of ecommerce, but in reality, they can be a secret weapon to increase competitive advantage and retain customers. Let’s take a closer look at the benefits of a robust ecommerce returns strategy and 5 ways ecommerce retailers...
What is The Post-Purchase Experience, and Why Does it Matter?

What is The Post-Purchase Experience, and Why Does it Matter?

The customer journey doesn’t end when a purchase is made. Sounds crazy, right? Your brand made the sale; what else could you want? Retention, repeat purchases, referrals, loyalty—the list goes on and on. As the ecommerce landscape continues to be more intense...
6 Post-Purchase Touchpoints For An Exceptional Customer Journey

6 Post-Purchase Touchpoints For An Exceptional Customer Journey

The customer journey doesn’t end when your shoppers click “buy now” or “complete order.” In fact, it’s at that point when the most critical part of the journey begins: the post-purchase experience. The post-purchase experience is just as important as the shopping...
Navigating the complex landscape of online returns

Navigating the complex landscape of online returns

As the title suggests, online returns can be tricky to say the least. They often pose costly and complex challenges, which clash with consumer expectations of free online returns. This article will look at ways businesses can reduce costs associated with returns and...